Thank you for visiting my online portfolio. Below is a collection of my professional and personal work. I am a designer, art director and illustrator with over 10 years of experience designing for web, print and interactive projects. If you like what you see, please feel free to contact me.

 

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MoneyGram International

The complete overhaul and redesign of the existing MoneyGram site was no small feat considering the intricacies of the international money transfer process. Working with a team of developers and UX designers, we carefully mapped out each step to create a smooth transition for new and existing customers. After the site was launched, MoneyGram's site traffic grew at an exponential rate. Visit MoneyGram International

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MoneyGram International: World Cup Contest

A contest for new and existing MoneyGram customers allowed them to send a friend to the 2010 World Cup in South Africa. Points were awarded for each successful transaction and used to gauge how much they needed to travel to South Africa.
By utilizing Facebook connect, users shared their experience with their online friends and encouraged them participate.

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Nestle Waters North America

The goal of this project was to redesign the client's existing eCommerce website for their home and office deliveries. There were 6 different bottled water brands that had their own distinctive style. Maintaining brand consistency was an integral part of this project as well as keeping track of product updates, pricing and sales promotions.

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Nestle Waters North America: E-mail Promos

Once the concepts for the Nestle promotional e-mails were approved by the client, I was responsible for coding each design in HTML & CSS to be mass emailed to their customers.

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Robin Hood Foundation

To increase their visibility online as well as increase the donations for the homeless and needy, I worked with the non-profit organization on their HTML newsletters, Twitter page and holiday emails.

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Stoli Vodka: Cocktail Finder

This redesign of Stoli's existing cocktail finder was to utilize the space more appropriately and be easily transitioned from Flash to HTML.

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Citrine Studio

I transitioned the Photoshop comps online by way of HTML and CSS. This meant insuring what was online matched what was in the original comps. This site was designed so that the client could manually update the background image as well as add/remove thumbnails. Visit Citrine Studio

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Sarah Baker Photography

Working with the talented photographer, Sarah Baker, we built a website that would showcase her work. Her portfolio spans several different continents and states so I came up with a design reminiscent of an old photo album. This was designed so that Sarah could update it easily and effortlessly with new photos.
Visit Sarah Baker Photography

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Designing Minds: Interactive DVD

The Designing Minds series showcases a wide range of artists with a 30-minute segment dedicated to their work, process and history. Stefan Sagmeister, Julia Hoffmann and Marian Batnjes are just a few of the artists who have been featured. I created the title sequence, menus and branding for this interactive DVD.

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Tron Legacy: The Daft Punk Experience

To celebrate the upcoming release of the movie Tron Legacy, this iPad application was designed to bring together the brilliant imagery from the film along with Daft Punk's highly anticipated soundtrack. The iPad would serve as the platform for the user to remix Daft Punk's music and contribute to a vast library of submissions from fellow users.

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Transmission Festival

For the 2008 music and arts festival, I worked as the lead designer and art director to create the festival's identity, promotional materials and t-shirts. I was also responsible for designing the front-end of the festival's website and hiring and working collaboratively with the developer to ensure the site was updated with the latest information. This was a 2-day festival that featured a wide variety of musical acts and artists from all over the world held inside of an old fortress.

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Zoom-In Online: Various Projects

Zoom-In Online (ZIO) is an online magazine featuring videos of prominent and aspiring filmmakers, musicians, photographers and artists, as well as online training videos for Adobe and Apple products like Photoshop, Final Cut Pro and Logic Pro. During my time at ZIO, I created and managed all online videos and podcasts as well as all print and web promotional and marketing materials. Visit Zoom-In Online

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NEWS-Line Communications: Various Projects

NEWS-Line Communications publishes bi-weekly and monthly print and online content for a wide variety of healthcare professionals. Working with a team of art directors and copywriters, I was resonsible for creating the print and online content, as well as the management and redesign of the company's website. Visit NEWS-Line

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Lounge 320: Promotional Posters

What happens when you combine high-speed internet, cafe lattes and house music? Lounge320 - an internet cafe by day, pulsating house music by night. These posters were to promote the cafe by appearing at bus stops, train stations and in various publications.

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Intelligent: Monthly Fliers

The Downtown Science Crew brought together some of the best talent in house, drum-n-bass and hip-hop. These posters promoted their weekly event, Intelligent, and their designs paid tribute to the London-style of fliers and posters by featuring aerial shots of pictureseque landscapes and abstract vector shapes.

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Adapt Magazine: Layouts

My career as a designer started off in print design - magazines, newspapers, ads, brochures, etc. One of the many areas I was always passionate about was full-page magazine spreads. I enjoyed the placement of large images and the layering of text and shapes. This set contains my favorite, if not my best, contributions to a now-defunct music magazine.

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Graffiti As An Artform

My senior thesis focused on the aesthetics of graffiti and how it is perceived as art thru three different people - a graffiti artist, the director of a public arts project, and a museum curator. By focusing on their point of views, I constructed a short, animated piece combining photography, illustration and audio.

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Selected Designs & Illustrations

Select illustrations and designs that were created for a wide variety of projects both personal and professional. This set represents my growth as an artist and showcases my ability by combining typography, photography and illustration.

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